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Thursday, May 24, 2012
News Making Money

Nestlé drives nutrition with ‘Cooking Caravans’ in Africa

22/02/2012 07:57 (92 Day 06:37 minutes ago)

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The FINANCIAL -- Nestlé has gone on the road in Central and West Africa to provide nutrition expertise and healthy eating tips to consumers.

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Maggi brand ‘Cooking Caravans’ are travelling through Cameroon, Côte d’Ivoire and Nigeria, educating people about balanced diets, micronutrient deficiency and the importance of culinary hygiene.

According to Nestlé, the programme also aims to encourage cooking at home.There are five caravans on the road staffed by a team of up to ten Maggi employees and contractors.

They travel to towns and cities week-by-week promoting activities tailored to each country.

These include interactive cooking demonstrations, women’s forums, group discussions, and presentations on micronutrient fortification.

 

 

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