| Prepare for Takeoff with Launch of AIR JORDAN 2012 |
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08/02/2012 04:49 (106 Day 09:17 minutes ago) | |||||
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The FINANCIAL -- Jordan Brand, a division of NIKE, Inc., unveiled the AIR JORDAN 2012, the 27th shoe in the AIR JORDAN franchise. The all-new AIR JORDAN 2012 is designed to encourage today’s athletes to rethink performance.
According to NIKE, this year’s model builds upon the AIR JORDAN 2011’s two midsole modular system by featuring two interchangeable inner sleeves and three interchangeable midsoles for performance customization. The AIR JORDAN 2012 DELUXE will be available in two colorways nationwide on Wednesday, February 8 for a suggested retail price of $223, with the AIR JORDAN 2012 Flight System launching on Saturday, February 25 for a suggested retail price of $180.
For the player that would like to 'fly around' their opponent, the green midsole features a Nike Zoom unit in the heel for lightweight and responsive cushioning. The blue 'fly over' midsole incorporates a Nike Zoom unit in the forefoot and an encapsulated Air Sole unit in the heel for the perfect blend of responsiveness and impact protection. For the player that would like to 'fly through' their opponent, the orange midsole houses a full-length encapsulated Air Sole unit that provides lightweight cushioning and impact protection for hard landings in the paint.
The AIR JORDAN 2012 FLIGHT SYSTEM will be customizable at retail based on the consumers style of play and will feature one inner sleeve and one midsole for a suggested retail price of $180 and will be available on Saturday, February 25. In addition, the AIR JORDAN 2012 will be available on Nike iD on Tuesday, February 14 for a suggested retail price of $205.
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